There are so many ways that other people’s algorithms run our lives, but Facebook’s news feed has the ability to actually effect our personal relationships. Josh tries to find out if the changes Facebook brings improve or harm friendships.
The Interpersonal Expectancy effect is a fascinating bit of bias that Robert Rosenthal uncovered. If it wasn’t science you’d think it was The Secret.
Read the published findings of Facebook’s massive experiment into emotional contagion (and the corrections that discuss its questionable ethics).
Check out more of Carla McKee’s excellent design work.